Lean Your Marketing: Make Tracking Part Of The Product Plan

I’ve got to say, everything I’ve recommended on these slides so far has been something that, even if clients weren’t doing it right away, they got there eventually– deciding on a key metric, figuring CPA, etc.  This, though?  This one’s more like a cri de couer for a perfect that world that might exist ifContinue reading “Lean Your Marketing: Make Tracking Part Of The Product Plan”